We welcome the next-stage organizations; the ones that have a burning desire to change the world.

Welcome to the next-stageorganizations; the ones that have aburning desire to change the world.

With a clear purpose,

no challenge is big enough.

In people as in business, you can’t be too rational or too emotional.

Rather, a healthy balance between the two leads to fulfillment and profitability.

Purpose is more than an ideology,

but the North Star that leads to success.
PURPOSE
Mission
Profession
Passion
Vocation
What does the
world NEEDS?
What can you
be PAID FOR?
What do you
LOVE?
What are you
GOOD AT?
Inspired by the Japanese concept of Ikigai
Rational Mind
Emotional Mind
What does the
world NEED?
What do you
LOVE?
What can you
be PAID FOR?
What are you
GOOD AT?

Start thinking laterally

Unleashing
innovation with a
human-centered
approach

We have developed a one-of-a-kind experience that takes all senses into account

Hover over the circles

We keep an eye on all opportunities

We go beyond your initial request and hear the unsaid.

We love the sweet scent of success.

We add a personal touch to your unique vision

More than the dislike failures, we never lose that craving for success

Through proven methodologies, we create purposeful business models that outperform the competition while boosting the team’s engagement and performance.

Business Design

Build meaningful products and services sustained by a profitable business model.

Innovation Design

Business as usual leads nowhere. Together we discover, design and experiment the future of your product/service, business and ecosystem.

Capabilities

• Innovation Strategy
• Design Sprints
• Minimum Viable Products &  Ecosystems
• Future foresights
• New revenue lab

Venture Launch

Let’s make your vision a reality. Together we build your team and capabilities, map your game plan, and launch a bulletproof venture.

Capabilities

• Validation Sprints
• GTM launchpad
•  User experience and branding
Commercial redeployment
• Digital project & product  management

Exponential Scaling

Business is booming… but is it exponential? Together we leverage on technology and other assets to achieve exponential growth.

Capabilities

• Growth strategy
• User acquisition
• Digital marketing strategy
• Funnel & Site Optimization
• Demand generation
• Data & Analytics

Culture design

Your uniqueness is your magic. We Enable/uncover organization’s underlying DNA, personality and beliefs to drive clarity and alignment.

Capabilities

• Core competencies
• Values, vision, mission
• Custom-made Organizational Glossary
• Shared Mindset 
• Culture design canvas

Leadership development

It’s all about bringing the best out of people. We create a roadmap designed to navigate cultural transformation throughout the organization

Capabilities

• Strengths finder
• Strengths based execution roadmap
• Growth enablers
• Developmental mentoring 1 : 1

Performance management

Make sure it’s clear, consistent, and simple. We structure a measurable strength-based process that boosts team’s performance and ensures efficiency.

Capabilities

• System audit
• Efficiency human-oriented redesign
• Customer connectivity
• Growth strategy & metrics

Talent Design

Boost performance and drive engagement by maximizing what your team does best.

About Us

We are an innovation design agency focused on unleashing purposes by combining solid cultures with business strategies crafted for growth.

Our DNA

Living with purpose.
Walk the talk!
Keeping it simple.
Trusting over controlling.
Being nimble and agile.
Raising the bar.

Our Team

Keyla D’Paola

Co-founder

Andres Valongo

Co-founder

Maria Jose Berrios

Growth Marketer

Javier Moreno

Innovation Prototyper

Our Partners

Trusted by small businesses and companies with purpose

Creating future ‘bianconeri’ in Miami

One of more than 100 locations worldwide created to bring Juventus' colors, methods and values to as many kids as possible.

Purpose

The team wanted to launch new products and services, consolidate operations and raise capital to scale their business.

Purpose

Through a strategic planning sprint, we developed a capital raising toolkit that contained all the key business information for investors (business plan, valuation, pitch deck and a virtual data room). Furthermore, we also supported management in negotiating with potential investors.

Best night ever at your fingertips

App-based marketplace based in Colombia that allows consumers to customize their nightlife experience by connecting them to night places and brands.

Purpose

The founding team identified an unsatisfied need in the nightlife industry and wanted to launch a startup to tap into this opportunity.

Outcome

As part of our intrapreneur services, our team supported in the creation Vooy!’s business model, app/platform development and launch, experimentation and validation, go-to-market strategy, project management in just 7 months.

Go or No-Go?… in less than a day

Biometrics solution provider for schools and law enforcement based in the US.

Purpose

The executive team wanted to quickly calculate and assess the feasibility of a new service contract (both B2B and B2C).

Outcome

Through a business modelling workshop and a product design sprint, we developed a sales business case tool that enabled management to assess in less than a day if a project should be pursued. The solution also had reports for internal and external stakeholders .

From team happiness to higher client loyalty

Colombian business group comprised of 8 companies focused in industrial engines, energy, engineering and lubricants.

Purpose

The executive team wanted to refocus their organizational culture towards the personal and professional development of their team as a means of increasing client’s productivity.

Outcome

By executing a complete cultural transformation process, we helped Equitel to increase revenues by 30%, reduce costs by 15%, increase client satisfaction and achieve higher empowerment and motivation from their teams.

Contact

CONTACT FORM
Tell us a bit about you...
01.
How long has your business been running?
02.
How many people work for your business?
03.
Tell us a bit more about your business...
04.
What type of project is this?
05.
Busines Design
Talent Design
What is the main motivation behind this project?
06.
What is your ideal timeframe?
07.
How much are you looking to invest in your ideal result?
08.
Why would you like to work with us?
09.
Where did you hear about us?
10.
Anything else you'd like you'd like to let us know
about your project?
11.
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